ABSTRACT
For designers in industrial design it becomes increasingly important to consider the effect their product has on the human senses, emotions, and behavior. To state it more briefly designers have to consider-in developing their new concepts-what the complete product experience will be. In general, one could state that merely a focus on functional aspects of products will not determine if a product is successful. Of course, a designer still has to compromise between the experience of products and the functional restrictions imposed by the use of a product. One of the major challenges for researchers in industrial design will be to investigate how different senses register the different perceptual aspects of products and how these senses interact, which eventually will lead to the emotional and the aesthetical experiences of products. For this research, we used a domain of products in which designers already have a tradition in employing perceived aspects of one sensory modality (auditory) in their design of another sensory modality (visual).
