When you feel, the brain blinks: an analysis of brain waves generated by various behaviours and creation/imagination

This study aims to provide an understanding of the Kansei evaluation model in human sciences. Kansei means subjective criteria work on the emotional aspects of events (Lee, 2000) and the high order function of the brain to impart sources of inspiration, intuition, pleasure/displeasure, taste, curiosity, aesthetics and creation. In a previous study (Lee, 2001), we found several patterns for evaluation when people appreciated paintings or products.