ABSTRACT
Getting over the cognitive inertia of starting to write is top of the list for most of us. This chapter presents a formula that breaks down each section into smaller more reasonably sized chunks. Procrastinating starting to write is normal. It seems a massive task, even if we've done it lots of times before. The methods and materials are the easiest section to write first, especially if we've already done the practical work. Nearly all journals will require to have a title page for our manuscript. The title of the paper, chapter or book is the first thing that any reader will read, and so should be well considered. Some people are excellent at writing titles that contain puns of well-known phrases or sayings.
