ABSTRACT
This chapter looks at the aspects that impact the decision-making process of customers when it comes to mobile healthcare. It aims to construct an evaluation index system of consumers’ adoption of mobile healthcare. The chapter also aims to test the efficacy of the model according to particular mobile healthcare products. It then focuses on identifying the primary elements that have a mutually influencing relationship and work together to promote the adoption of mobile healthcare more effectively. It was decided to go with a brand new approach known as hybrid multi-criteria decision-making (MCDM) to assess and refine alternative mobile healthcare services to recognize the best choice. Analytical hierarchy process is one of the most widely used MCDM techniques for solving complex decision-making issues. The compensating approach of MCDM known as the simple multi-attribute rating technique method, was first presented by Edwards in the year 1971.
