ABSTRACT

Profit is very well known as revenue minus expenses. In other words, profit is reflected in the reduction in liabilities, increase in assets, and/or increase in owners’ equity. Its absence may result in the extinction of a company. The best manufacturing performers are voracious consumers of performance data in order to predict outcomes and gain insight of the firm. While all experts agree that financial measures are essential to measure and predict company success, they do not agree on the specific financial measures.