ABSTRACT
Back in the early 1990s, the Bell Labs American Archetype Research was revealed to me by Lewis Hatala (coauthor of Incredibly American). One of the discoveries of that research focused on quality and quality archetypes of different country cultures. At that time of the research study, three countries dominated production throughout the world: Japan, Germany, and the United States. It was discovered the Japanese archetype for quality was zero defects of “perfection.” The German archetype for quality was “precision.” The American archetype for quality was “perception.” While studying the various quality archetypes, I was able to define a method for defining quality that fits all archetypes.
