ABSTRACT
The era of big data that we are now at the forefront of has taught us a very important lesson: whatever our opinions and beliefs are, we need to constantly validate and verify these using data. It is not that our beliefs are wrong from the start. In many cases, these beliefs are based on experiences that are grounded in significant experience with the industry, the domain, the product and its customers and user. In a world where the rate of change and industrial revolutions is accelerating and creative destruction is prevalent, the challenge is that the things we learned and got to believe some years ago may no longer be true and relevant. This is fundamentally different for previous generations where the knowledge that one would acquire early in life, through schooling or otherwise, would remain valid for all or at least most of one’s professional career.
