ABSTRACT

Plain language experts tend to advise on writing paper-based documents, in English, for a general readership. It is true that most management informa­ tion is disseminated in this way, to this audience. But this approach is rather narrow, given that:

• spoken language - both planned and spontaneous - can be jargon ridden too

• documents are increasingly being published electronically rather than on paper, for example through emails and on websites

• many NHS organisations need to communicate with people who do not speak English, or whose first language is not English

• the audience for an NHS communication may have other special needs (such as being blind or partially sighted).