ABSTRACT
Farming is in the same position but with much smaller businesses, many potentially more adaptable once seized of an opportunity and finding the skills, including marketing, to take it forward. Few feel competent on their own in the face of all developing technology; conversation and the benefit of informed comparison offer them value. The valuer may be all that stands between a client being misled by the output from a black box technology and mistakes. Wider environmental concerns from air quality to biodiversity with the potential flows of money to achieve improvement. While that challenge can be described, the potentially larger economic effects of any changes in trade, whether with the European Union or with other countries, that are being negotiated at the time of writing would again drive economic change with opportunities for import substitution possible for dairy and horticulture but also challenges from more open trade for many livestock producers used to protection by the EU’s high tariffs.
