ABSTRACT
This chapter explains the main features of two major research techniques available to elicit data and information from respondents. These are the postal questionnaire and the personal interview. Postal questionnaires have been widely used for descriptive and analytical surveys in order to find out facts, opinions and views on what is happening, who, where, how many or how much. The main advantages of postal questionnaires are: economy, speed, and consultation. SurveyMonkey is a free online survey tool that provides a quick data collection and data analysis. After students have decided on the type of data to be collected, and have also decided on the research approach, they will be in a position to think seriously about the technique for collecting the data. The personal interview is another major technique for collecting factual information as well as opinions. Interviews can take three forms: unstructured, structured and semi-structured.
