ABSTRACT
The role of modern cosmetics is to simulate youthfulness, health, and, to an extent, arousal. The various forms of color cosmetics include lipstick and lip gloss (used to color and add shine to the lips); foundation, powder, and rouge (used to color the face, while also lightening and removing flaws to produce an impression of health and youth); mascara (used to enhance the eyelashes — larger eyes are perceived as an indication of youth); eyeliner (used to color the eyelids); and nail polish (used to color the fingernails and toenails).
