ABSTRACT
If you guessed that this book is really a love song to liquids disguised as a business book, you are exactly right. Liquids are a joy to work with and full of possibilities that have not nearly been exploited in the world of logistics. The first thing we need to do is stop looking at them as the poor cousins of discrete items and begin to notice the terrific opportunities they offer. The ugly duckling can truly become a beautiful swan. This exercise is full of fun, but of course its objective is completely serious; whatever business we are in, we are here to trounce the competition. Smart logistics for liquid products — Supply Chain for Liquids® — is a great way to do this. Additional resources and tools for undertaking this initiative can be found at www.SupplyChainForLiquids.com, the Internet site for Supply Chain for Liquids.
