ABSTRACT
The closer up we examine territories, the more we see differences. The further back (or the higher the level), the more we emphasize similarities, as in a group picture we see the similarities of the people rather than their individual differences. A quarrel about General Motors will soon resolve itself into talking about GM the company and GM the stock, two are different things. To confuse the two because of labels can result in a bad investment. In fact, a company can be doing fine (or appear to be) while its stock is heading south.
