ABSTRACT
While many of us concede that learning about and choosing fonts for our layouts and maps is not the most exciting aspect of our daily mapmaking endeavors, we must nevertheless think seriously about them and their effects on our work. Sure, in the early years of professional work, a GISer designing a map is most concerned with presenting data with appropriate symbology and may be satisfied with placing text on the map and layout in its default form or at most choosing between Times New Roman and Arial.
