Squeezing Fruits in the Second Decade of the Twenty-First Century: The Current Situation of the Juice Industry

In recent decades, the global food industry that was created to satisfy the growing demand for food from the middle of the twentieth century has experienced a progressive shift toward a more complex system, in which quality rather than quantity has become the leading concept. But in fact, the quality concept is being continuously reformulated, making this adaptation increasingly more difficult. Therefore, food industry managers, producers, retailers, and also scientists and technologists must keep up-to-date by knowing which issues are at the forefront of quality. Nowadays, such issues may be classified into six main groups: nutritive value, organoleptic properties, market trends, effects on health, impact on society, and impact on the environment. Obviously, producers must ensure that their products meet all these requirements at a reasonable price.