ABSTRACT
Which of the following organizations would you say have ‘customers’? Tick those that in your opinion do.
Boots stores
The Central Library
Your local NHS Hospital
Glosser & Slant (Public Relations Consultants)
BT
The Railway Hotel
The local Further Education College
British Gas
The Probation Service
There is no argument about the commercial organizations in the list: obviously they must have customers, because they are dependent on selling goods or services in the market. But what about the non-commercial organizations in the list?