ABSTRACT
Interviews are a necessary part of the information-gathering process for both news and talk. A powerful interview can rivet the audience to their radios; a boring one can make them disappear.
Remember, your guests-whether rock stars, artists, politicians, experts, specialists in their fi elds, or just “common” men or women with stories to tell-may be nervous when they show up at your radio station. You go on the air every day and it seems routine to open the microphone and talk to thousands of people. However, this experience can be terrifying to “civilians,” who may be nervous or forget what they want to say. They can become unsure of where they’re heading with a point and become boring-talking endlessly, and saying nothing.
