ABSTRACT
QuickTime’s most remarkable and unique feature could very well be QTVR. QTVR uses a technique known as immersive imaging, allowing a viewer to pan around a given point to view a 360° panorama or see many sides of a photographed object. Moreover, QuickTime is the only media technology that allows you to navigate from QTVR node to QTVR node, or jump to another URL on the Internet. Why is this of interest to a traditional filmmaker? Because QTVR allows you to provide dynamic interactive content that easily augments and complements your traditional film or video programming. Creating QTVR panoramas and scenes of a location can add exponentially to the usefulness of location stills captured in preproduction. Numerous media producers have discovered the usefulness of QTVR content produced and posted on Web sites to augment information provided in the actual film or video program. For an example of dynamic complementary program information provided via QTVR, see the PBS Nova Web site on the Great Pyramid (www.pbs.org/wgbh/nova/pyramid/explore/khufuenter.html).
