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Travel Inn: a strategy for market development, market leadership and branding in the budget hotel sector
DOI link for Travel Inn: a strategy for market development, market leadership and branding in the budget hotel sector
Travel Inn: a strategy for market development, market leadership and branding in the budget hotel sector
Edition 3rd Edition
First Published 2001
Imprint Routledge
Pages 4
eBook ISBN 9780080511108
ABSTRACT
Case 1 Travel Inn: a strategy for marketing development,
