ABSTRACT
No matter how much business you are getting at any time, you need to always continue marketing your business. You’ll discover that marketing creates results months after you’ve implemented it. Many underestimate the value of simply answering your business phone. Over the years, author booked numerous jobs because of one reason only: he was the only videographer who actually answered the phone instead of letting it go to voicemail. The clients told me how everyone else they called had an answering machine and they waited a long time for a call back. He was amazed at how many of them were surprised to actually reach a live person. Starting with low prices will help stimulate business to get your business going. In order to keep you motivated to stay in this business, you need to be able to earn a living and take care of your family.
