ABSTRACT

During my years as a food stylist, I developed professional relationships and solid friendships with numerous other stylists, photographers, and assistants. Occasionally, photographers or assistants would ask me for advice about projects on which they were working. These projects invariably involved food they wanted to style and photograph when no funds were available for a food stylist. I offered time and assistance when possible, but due to my busy food styling schedule, advice was often my only contribution. As the years went by, I noticed that these requests for advice were becoming more frequent. I eventually recognized that the questions had increased for two reasons: Either the photographer’s food client had no funds for a food stylist or the photographer was pursuing a food client and needed a new portfolio shot of a specific food. It is no wonder that with current budget reductions for advertising, especially for smaller projects, photographers are often being asked to provide food photography without the aid of a food stylist. As for the second reason, it can be difficult to find a stylist who has the time or interest to contribute to portfolio shots.