ABSTRACT
The Nile is the world’s longest river, and Nile cruises are one of Egypt’s best-known tourism products. This case outlines the Nile cruise product and identifies some of the issues surrounding Nile cruises. On completion of the case you will:
Understand the history and development of Nile cruises.
Be aware of the scale of the Nile cruise product.
Recognise the characteristics of the Nile cruise.
Be aware of some of the problems surrounding the organisation of the Nile cruise sector.
Recognise that Nile cruises are dependent on the health of the tourism sector in Egypt and the political situation in the Middle East region as a whole.
