ABSTRACT
This chapter examines the role of the aviation industry in tourism as a global phenomenon which is responsible for enabling people to travel to destinations worldwide. On completion of the chapter, you should be able to understand: • the structure and organization of the aviation sector and the role of
airports in the handling of tourists as travellers • key trends in the airline sector and the importance of the low-cost
airlines as a new business sector • the way in which airlines market their businesses to travellers.
