ABSTRACT

However, more recently, and with the influence of American and latterly Japanese work practices, the French have become aware of the shortcomings of their own management style. This is particularly true for those trying to manage workers in the ever-expanding service sector in which, because of the nature of the tasks to be performed, it is not possible to control the workforce in the same way as on a production line. Rather, it is necessary to motivate them to work harder. In response to this need for a new kind of manager, a number of management schools have been set up in France, offering an education perhaps more suited to contemporary conditions in which marketing and organizational behaviour take pride of place in the curriculum over mathematics and technical specialisms.