ABSTRACT
The Latin American economy is valued at 4.8 trillion dollars. This enormous market size, along with approximately 600 million citizens and an ever-increasing middle class has positioned Latin America as fertile environment for business development. While worldwide foreign direct investment (FDI) fell 18% in 2012, FDI in Latin America expanded by 7%. Countries like El Salvador, Peru, and Chile registered FDI investment of 34%, 48.7%, and 32.2% respectively (Winters, 2013). Clearly these statistics illustrate the great potential that exists for capable and interested investors.
