ABSTRACT

A mall in an Asian airport has a food court with fifteen companies, all but one of which offers menus to cater to local tastes, while the fifteenth, McDonald’s, is the only one crowded with customers. In New York city real estate developers are increasingly prone to consult experts in feng shui, an ancient Chinese craft aimed at harmonizing the placement of man-made structures in nature, in order to attract a growing influx of Asian buyers who would not be interested in purchasing buildings unless their structures were properly harmonized.