ABSTRACT

The spread of computers and the Internet will put jobs in two categories: people who tell computers what to do, and people who are told by computers what to do.

Brynjolfsson and McAfee, 2012

In this chapter you will learn about the future of work and its impact on the design of organizations; specifi cally, you are asked to consider four types of work and how these are changing in response to various context factors. You will fi nd out how to identify and follow the trends that may have an organizational impact and then assess whether to respond to these. Three trends that you will discover more about are digital transformation, neuroscience and demographics.