ABSTRACT

Radio makes pictures. Unlike television, which relies heavily on visual images to convey its message, in radio, pictures are created in our imagination. We can be stimulated through sound and voices. They signpost and shape our response, allowing us to create the visual symbols for ourselves. Radio is a very personal medium and allows the listener to take part in a way television, which is a very passive medium, cannot. It is relatively cheap to operate and therefore can offer greater access and participation to the amateur. It is simple, and it is fast – there is no waiting for the crew to arrive, a radio story can be on the air almost immediately. If there is a reporter on the scene all they need is a phone and their voice.