ABSTRACT
Designing and conducting an RT requires the knowledge and understanding of some basic concepts and general principles. Some of these concepts and principles are related to research design in general, such as the processes of research, the type of variables and designs, variable manipulation and control. Others are more specific to RT research, such as counterbalancing and stimulus onset asynchrony. This chapter provides an overview of what one needs to know in order to design and implement an RT study successfully. It is divided into four sections. The first section outlines the process of RT research, the second section defines and explains various concepts related to research design, the third section offers some general guidelines about how to design an RT experiment, and the final section discusses how to deal with RT data.
