ABSTRACT

On southern Californian highways, around Tijuana close to the Mexican border, are road signs usually associated with the encounter of nature and culture: symbols of leaping deer or prowling bears that warn us to look out for them crossing the road. This time the icon is diverse, it refers to cross-cultural traffic. The graphic indicates people on foot. Desperate to escape the destiny of poverty, they cut or crawl through the border wire and, dodging the speeding automobiles, scamper across the concrete in a dash to flee from the past and in-state themselves in the promise of the North.