ABSTRACT
A central position of academic psychology and this book is that the scientific approach offers a method of inquiry that provides better answers to questions about how the world is than any other. Science has been defined as ‘understanding, prediction and control above the levels achieved by unaided common sense’. It employs systematic observation, description, precise measurement, replication and testability. It should be empirical in nature. Its findings should be verifiable, cumulative, public, parsimonious, and treated with skepticism.
