ABSTRACT
With the basic features of qualitative research having been explicated, a number of problems in the implementation of qualitative research will be addressed. Three central facets of qualitative research are examined: the ability of the investigator to see through other people's eyes and to interpret events from their point of view; the relationship between theory and research in the qualitative tradition; and the extent to which qualitative research deriving from case studies can be generalized. Each of these topics is central to the issue of the extent to which qualitative research constitutes an approach to the study of social reality that is distinctively different from the quantitative approach.
