ABSTRACT
The surveys were conducted in both countries in November 1993. In Britain we used the established Social Surveys (Gallup Poll) company to put our own questions to a sample of 1,000 people in Britain as an addendum to it normal weekly survey. In India we used our own appointed representatives drawn from the research community by Keval Kumar to implement a similar questionnaire (see Appendix IV) to samples of the population from three different parts of India. Given the diversity of development in India, of culture and of language, we are not aware of how we could attempt to draw a 1,000 person sample which claimed to be representative of India’s population in its totality. The three survey groups amounted to a total poll of 1,623 people but each group should be taken to reflect its own regional and social biases. The surveys were made in and around Bhopal, the capital of Madhya Pradesh and part of the Hindi belt (North survey, sample 362); near
Kodaikanal in Tamil Nadu, a less developed and more rural area of the South (716); and in and around Pune, one of the most developed and dynamic cities of India (West: 545).
