ABSTRACT
This chapter presents a comparative analysis of the international expansion strategies and the resulting corporate structures of four real estate advisory service firms based one in each of the four focal countries. These companies were among the leading domestic real estate advisory firms to capitalize on the growth of both national and foreign real estate markets between 1960 and 1997 (Table 6.1). Each firm invested substantial capital to diversify its core advisory services in response to the rise of cross-border direct investments in the domestic market and abroad. Moreover, each enterprise developed specific strategies for domestic and global expansion to deepen the firm’s penetration of rapidly growing international corporate, development and investment markets, as outlined in the top-ten profiles in Chapter 4.
