ABSTRACT
We started by asserting the miserable state of much of business ethics (and the world too) and suggested that we were going to change things. ‘Fair enough,’ you might be thinking, ‘but since I don’t know what business ethics is in the first place, I can hardly share your impatience with it.’ So, mindful of this need, this chapter will try to explain something about the ‘common sense’ of business ethics. When we write ‘common sense’, we are referring to the ways that most business ethicists, most of the time, think, write and practise business ethics. If you want to check what we are suggesting, then go and have a look, and compare what they are claiming to what we write here.
