ABSTRACT

The Four Seasons Istanbul Hotel was inaugurated with a series of high-profile

invitation-only receptions spread over the course of three nights in early

October 1996.1 The opening events created quite a splash, receiving

extensive coverage in the Turkish media. Four Seasons Regent Hotels and

Resorts and its local partner Sultanahmet Turizm AS had spared no expense

to create an intimate and soothing atmosphere in this sophisticated boutique

hotel and the results were remarkable2 (Figure 10.1).