ABSTRACT

The relation of the modern artist and writer to the 20th century is a set-piece for intellectuals who nevr tire of nominating artists who make the most of the age versus those who try to avoid it. There has been a great deal of loose talk about grain silos and architecture, pylons in poetry, and Angst in novels. But the kind of art which really is the product of the 20th century is habitually ignored or disparaged. It is usual to define modern art in terms of experiment, integrity, and individualism: so massive are these terms that it is hard to see anything a part from them but the sellout. However, beyond the narrow limits of art lie what is variously called graphic art, commercial art, applied art.