Introduction

This book is targeted to students at academic institutions in entrepreneurship programs and at small-business management and business schools, their teaching staff, and researchers in entrepreneurship and small business. Most important, this book is for entrepreneurs and future entrepreneurs, be they students or people who are still engaged in corporate jobs. It provides a foundation for those who want a wider overview of what starting a business means and involves, by introducing the entrepreneurial business phases in different countries, cultures and sectors of industry, as well as at different levels of success.