ABSTRACT
Graphic design and document layout can make you appear more confident, more professional, and more of an expert. It can also make the reader’s task much easier.
Use Graphics and Visuals for Stronger Written Messages
The “stickiness” of a communicated message-how well the reader remembers-depends on how interesting, memorable, and effective the document is. While some people just seem to have a knack for getting and holding the attention of their readers, anyone can learn the techniques for doing this, using verbal and graphic elements. We can develop our own tool kit of tactics that greatly improve our likelihood for getting across to our readers.
