ABSTRACT
In the previous chapter, you were confronted with many different perspectives on strategy. In that discussion a number of strategy schools were already introduced. After various entrées, this chapter brings us gradually to the main course: the presentation of the different strategy schools. Since I will be presenting more than 20 schools in total, I begin by presenting four general groups of schools in this chapter. These groups will serve as the basis for a more detailed discussion of the schools in the following four chapters. My approach in this chapter, whereby the strategy schools are positioned within the strategy landscape, produces a view of the forest as a whole. In the following chapters I will zoom in on the individual trees.
