Ever heard someone say, ‘It’s what’s inside that counts’? They mean you shouldn’t judge by appearances. It’s the person inside that matters, the personality that’s important, not the looks. And that’s great when you are dealing with human relationships, but it’s not so good when it comes to presenting your ideas. Like it or not, it is going to matter how you present your work. Creativity isn’t just for getting the ideas themselves, it comes into every aspect of the way you structure and present information. Let’s start prettifying.