ABSTRACT
The 27 categories of video described in Table 0.1 can add substantial value to educational multimedia (termed instructional multimedia in North America). The term multimedia is used here to apply both to a computer package that includes video segments and to a multiple media course with video as an ingredient. Added value video techniques and teaching functions https://www.niso.org/standards/z39-96/ns/oasis-exchange/table">
Distinctive ways to assist LEARNING and (item 9) SKILLS development
composite pictures, e.g. split screen, S/I
animated diagrams exploring processes
visual metaphor/symbolism/analogy
modelling a process by a simplification
illustrating concepts with real examples
condensing time by editing real life
juxtaposition of contrasting situations
narrative strength of TV’s rich symbol system
demonstration of skills by an expert (e.g. craft, physical, reasoning, social, verbal)
2 Providing (vicarious) EXPERIENCES by showing otherwise inaccessible:
dynamic pictorial change or movement
places e.g. dangerous/overseas locations
viewpoints e.g. aerial, big close-up
technical processes or equipment
3D objects, using movement or juxtaposition
slow/fast motion
people/animals interacting, real or drama
one-off or rare events (include archive film)
chronological sequence and duration
resource-material for viewers to analyze
staged events, e.g. complex experiments, dramatized enactments
3 NURTURING (motivations, feelings)
determination, motivation, activation
stimulate appetite to learn, e.g. by revealing the fascination of the subject
galvanize/spur into action, provoke viewers to get up and do things
motivate use of a strategy by showing its success, e.g. exam techniques
appreciations, feelings, attitudes
alleviate isolation of the distant learner by showing the teacher or fellow students
change attitudes, appreciations, engender empathy for people
reassure, encourage self-confidence
authenticate academic abstractions by showing their use in solving real-life problems determination, motivation, activation appreciations, feelings, attitudes