ABSTRACT
In this chapter, we complete the introduction to translation loss by looking at some implications of the crucial fact that translating involves not just two languages, but a transfer from one whole culture to another. General cultural differences are sometimes bigger obstacles to successful translation than linguistic differences. The chapter is based on comparison of certain features of the following ST and TT. (Contextual information. Printed together on a label, the texts were attached to a pair of Italian-made ladies’ shoes bought in the United Kingdom.)
ST TT Complimenti! Lei ha scelto le calzature Blackpool realizzate con materiale di qualità superiore.
