ABSTRACT

It is in the light of these changes that policies to enhance the performance of European business within national, European and global markets are developed. As a result of this interdependence, policy formulation increasingly takes into account policies and developments elsewhere in the international economy. Policy makers thus more and more regard their role as aiding the creation of a climate in which European business can flourish: commercial success itself comes directly from the strategies and decisions of enterprises and not from the actions of policy makers who are essentially facilitators.