ABSTRACT
This book has looked at how the variety of people involved in Göreme’s tourism deal with and negotiate the new cultural identities, practices and relationships that have inevitably emerged as a result of that tourism. Juxtaposed with the gendered separation of lives and roles in the village, the tensions seen to exist between ‘tradition’ and ‘tourism’ have created the emergence of two distinct realms in Göreme for both tourists and villagers. While the back streets of the village are shrouded in preservation rhetoric, the central area comes closer every year to resembling a Flintstones theme park. Each of these two realms constantly tugs on the strings attached to the other: men’s fun and sexual relations with tourists are checked and inhibited by their moral ties with their families in their ‘home’ lives, and likewise the limits of the codes of honour and shame concerning local women are stretched when women attend a wedding party by the pool in the ‘Turist Hotel’.
