ABSTRACT
The economic concept of beauty has to do with its role in society and the market and its impact on salary, product design, the conceptualization of new technologies, brand value propositions, policies of organizational strategies, and the success of customer relationships and experiences. The economic concept of beauty is also associated with its influence on price policies and the beauty sector’s role in the economy. Terms like “youth,” “vitality,” “luminosity,” and “success” are common in advertisement campaigns on personal beauty. The beauty industry has become global, sophisticated, and very competitive. Despite its modest origins, the beauty sector began commercializing products that were sometimes criticized as an affront to public morals. The fragrance industry is also fostering a new orientation to ambient scents, which are intended to contribute to the beauty of physical spaces. Beauty has become one of the most profitable industrial sectors.
