ABSTRACT
This chapter is devoted to a review of research that can provide interpretable hints as to the origins of relatively consistent differences in the ability to generate more or less vivid images. It presents the origins of imagery control and of imaginal preferences. The comparative studies are divided into investigations that have examined person variables and situation variables in relation to differences in imaging vividness ability. Of all the various situational influences that might facilitate or inhibit the development and maintenance of imaging abilities, the chapter considers three general categories. First are the influences that may stem from broad cultural or national differences. Second are those that may stem from age/sex status differences within a society. Third are those that seem to have their origins from within the family. Evidence has accumulated that children living in unhappy, insecure family situations engage in make-believe play less frequently and with less involvement than children living in happier and more secure family situations.
