ABSTRACT

The mobile Internet's virtual reality device presents a “New Field” that has never appeared in world marketing history and the mobile technology of virtual reality resolves the difficulty in marketing efficiency. There is a range of marketing intermediaries to perform different functions between producers and end consumers. These intermediaries form marketing channels. In general, marketing channels are streamlined processes that facilitate the smooth use or consumption of products or services. Marketing Channel System is a special element of the company's distribution channel, and its decision-making is one of the most important issues that must be faced by the company's managers. The marketing space means a transaction process in which the marketed product is brought to the user. All-round marketers will ensure that all these decisions from different fields can be combined to create the greatest value. Companies often adopt hybrid channel or multi-channel marketing with an eye to increase the number of channels in any market segment.