Artificers and consumers
DOI link for Artificers and consumers
Artificers and consumers book
In this chapter I introduce the two other basic components in all creative phenomena. If the artifact is one invariant, the artificer and the consumer are the others. Being creative—making history—is what the artificer strives for, but whether or not the artifact does indeed make history can only be revealed by the judgment of a consumer. Both artificer and consumer are thus necessary for a creative phenomenon to occur. The question of how minds make history (in the title of the book) involves both the artificer’s and the consumer’s mind. Making history is an attribute of the artificer/artifact/consumer trio.
I discuss the variety of ways by which minds make history in the context of creativity; the different kinds of consumers and artificers that participate in this history-making process; the trickiness and subtleties of making historical judgment of creativity; of the idea of the superneed to be original that drives the artificer.