ABSTRACT
Plural societies are usually multi-cultural societies in which the dominant group retains cultural dominance. By the early eighties, the cultural results of the ongoing, historical process of Israelization of the Arabs are clearly noticeable. While preserving their language and culture, Israeli Arabs have adopted certain patterns of the dominant Israeli culture which are vital for getting along in Israeli society, economy, and politics. Most Arabs have become bicultural in using Hebrew as a second language, in mixing their traditions with modern values, and in obtaining Jewish practices in addition to their own. The Israelization of the Arabs is manifested in their media exposure. Although a majority of them follow foreign radio and television broadcasts, they use the Israeli Arabic and Hebrew media extensively. Arab attitudes are more modern than are the more complex traditional marriage practices. A majority of Israeli Arabs endorse Western values such as living apart from parents after marriage, money accumulation, and competitiveness.
